TikTok, a burgeoning social media platform boasting over a billion monthly active users, has become synonymous with viral content, birthing trends that catapult products to global acclaim while enhancing visibility for diverse and unexpected brands. The question then arises: how does one carve out a space for their brand amidst this dynamic landscape? The key lies in navigating TikTok's vast user base and ensuring engagement with your content. The solution? Harnessing the power of viral TikTok hashtags.